QR Codes are necessary for today's technological climate. Give your clients and customers the convenience of using company-branded codes that lead them exactly where you want them.
What is a QR code?
A QR code stands for Quick Response code. It is a machine-readable code consisting of an array of black, white, or colored squares, typically used for storing URLs or other information for reading by the camera on a smartphone. QR codes promote interaction and engagement with users through mobile phones.
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Below is an example of one of DCM's QR codes, leading to our discounts PDF. Check it out!
Types of QR Codes:
Dynamic QR Codes: (Allow for Tracking)
These types of codes can be edited after printing. This means you can change any information or change the type of link to which these codes lead (types of QR codes shown below).
With our Tracking tools, you can collect analytics on individual dynamic QR codes. Tracking consists of the following information reported monthly or by request: the total number of scans, total number of unique scans (how many individuals scan the code), by which operating system scanned the code (i.e., Android, IOS, Mac, etc.), the number of scans the code received organized by city and country, and each scan listed with the location of the scan with the date and time. This data can be reported by any time period, such as a specific date to date, month, or year.
Link to a Website or a Landing Page
Scanning this type of QR code can lead directly to any website or landing page, such as your company website or a website page designed for a specific purpose. Convenience is necessary when attracting new website visitors. Take all the extra steps away to get to your site and have the new visitors just one click away.
Link to Social Media Pages
Growing a social media following is often a struggle! You would love to have your audience following all of your platforms but getting them to follow just one is tough. With a QR code leading to a page with links to all your pages, it will be easy for your visitors to subscribe to all your accounts in just a few clicks.
Shopping and E-commerce Coupons
A quick and easy way to drive up sales is to offer coupons. Using QR codes to offer coupons and promos allow your customers an effortless way to access and use the coupon at a click of a button.
Professional Contact Page
Entering a hundred business cards contact info from people you just met at a conference is a thing of the past. With a professional Contact QR code, your viewer simply scans the code, and your contact info appears. The contact info can be saved as a contact with a couple of clicks. This contact page will contain a picture of you, your name, the company you work for, your position at the company, your email, phone numbers, fax number, and your business address.
This business page will contain a quick summary of your business. It includes your business name, a picture, a link to a menu, pdf, or anything pertaining to your business, hours of operation, location with a direct link to the users default maps, facility/amenity features, an about section, contact information, links to all social media, and a link to your website.
Feedback and Ratings
QR codes are the easiest way to get customer feedback. With a scan and a click, the user can rate their overall experience with your company or rate and leave a review of specific aspects you’re your business and services. Feedback on particular aspects of the company is extremely valuable for business owners and managers trying to improve all aspects of the business.
Link to Videos
Do you have a video to express a message or a commercial? Are you limited in your methods of getting it to your customers and potential customers? With a Video QR code, your visitors can do a simple scan and be presented videos of your choice with links to your site or contact information.
Share an Event
Event registration is now the easiest it has ever been. With just a scan of a code, your users will be presented with all relevant information about an event you are marketing. Your users can register for the event at a click of the button and share it with friends.
Link to a PDF
This type of QR code leads directly to the PDF or a landing page where it summarizes the PDF. This landing page has a picture of your PDF, and the actual PDF is just one click away from this landing page. Your users, when scanning this code, will gain instant access to the information they need to know.
Are you trying to get attention to a Facebook page or just trying to get your likes up? With this QR code, a quick scan brings the user right to a landing page with a button to like your Facebook account. No searching for your account and looking through the hundreds of other accounts that appear with your business name; just a quick scan and click.
Link to Download an App
Once you’ve scanned this QR code, it will direct you to a landing page featuring your app. This page will show what the app is called, a picture of it, and a brief description. This page will contain links to download the app in the Apple and Android app store, avoiding searching for the app.
Link to a Song or Audio File
A QR code linking to your music or audio file is the easiest way to get more publicity. Have anyone scan the QR code, and they will be led to a landing page and instantly start listening. This landing page will have your audio file picture or album cover, information on the audio file or song, and a link to a website or buy now feature.
Link to Images
Need an easy portfolio for your photos but don’t want to hassle with a website? With this QR code, all your viewers have to do is a quick scan, and they are presented the kind of work you do. If they want to see more, all they have to do is click a link to visit your store or another link you prefer.
Static QR Codes: (Do Not Allow for Tracking)
These codes cannot be edited after printing. Meaning no alterations can be made after ordering, and if changes need to occur, a new code will have to be created.
Auto-Generate an Email
Auto-Generated Emails are an effortless way to have a warm lead generated for you and waiting in your inbox. The viewer that scans the QR code will see a pre-written email appear with an email address to whom it’s sending. All they have to do is hit send. This email will provide you with their contact information and allow you to follow up with them.
Send a Text Message
Much like the auto-generated emails, the viewer will scan the QR code, and a pre-written text message will appear along with a number to send it to. An auto-generated text message is another useful way to generate warm leads at the convenience of the viewer.
Display a Message
Here is an opportunity to give your viewers a message through simple text. There are no links associated with the text, but if your goal is to provide a simple statement, this will work great. The viewers scan the QR code, and the text appears.
There are limitless ways to use QR codes to increase interaction and revenue.
Please contact us for a quote.